What has stirred up a storm in the Crypto Assets market is not a high-tech project, but a cartoon frog named Pepe. This internet meme, which originated in 2005, has recently surged at an astonishing pace, once pushing its market capitalization to the scale of 100 billion, causing many investors to become frenzied.

The melancholic frog image created by cartoonist Matt Furie accurately captures the emotional resonance of the internet generation with its unique visual language. Unexpectedly, this niche meme has swept the crypto assets world more than a decade later in the form of a coin, creating another 'meme coin' legend after Dogecoin.

The success of Pepe does not stem from a complex technical framework or a grand application blueprint, but rather from its deep understanding and utilization of internet culture. On social platforms like Twitter, Discord, and Telegram, Pepe enthusiasts transform investment behavior into a massive online cultural carnival by sharing internet memes and meme images. The idea that 'buying Pepe is not just an investment, but also participation in a cultural movement' has spread virally within the community, driving up its price.

The unconventional strategy adopted by the Pepe team is particularly eye-catching. They destroyed the private keys, claiming to pursue 'extreme decentralization', and even publicly stated 'not responsible for the price, only responsible for happiness'. This counterintuitive marketing approach unexpectedly sparked the interest of Crypto Assets enthusiasts, making Pepe increasingly sought after.

However, behind this carnival lies risks that cannot be ignored. Some believe that Pepe is a game of 'passing the parcel', while others warn of the potential for a sharp decline after a meteoric rise. But for many followers at this moment, Pepe is more than just a simple image; it symbolizes the emotional resonance of the internet era—representing both a mockery of the traditional financial system by the grassroots, and reflecting the absurd reality of 'traffic supremacy' in contemporary society, while also carrying people's beautiful fantasies of 'getting rich overnight'.

Faced with Pepe's ongoing tumultuous yet wild market performance, everyone is confronted with a choice: whether to dive into this digital carnival? Or choose to be a bystander, witnessing this frog continue to write its myth, or ultimately turn into a mirage? In this fast-changing world of Crypto Assets, the answer may lie in the moment everyone refreshes their screens.